BODY SHAPE AND BULDING SHAPE: CASE STUDY ON GYM BUSINESS AND ARCHITECTURE

Ironildes Bueno da Silva, Ohio University, Athens, Ohio, U.S.A.
Walter Hugo Bueno Correia, Federal University of Goias, Goiania, Goias, Brazil
Sarah Couto, Paulista University-UNIP, Goiania, Goias, Brazil

Published in

INTERNATIONAL JOURNAL OF BUSINESS STRATEGY
Volume 18, Issue 2, p113-120, October 2018

ABSTRACT

This article approaches the State, public policy, citizenship, and minorities. It focuses on full accessibility to disable people in the fitness centers business, from two perspectives: body shape and building shape. The central argument of this study is that there is an overlap of the attention given by the users to the shape of their bodies (body shape) about their concern with the shape of gym’s facilities (building shape). The study evaluates 5 variables, namely: level of architectural planning of the facilities regarding disable people’s full accessibility, aesthetic design of the facilities, level of integration for user convenience, level of accessibility to the physically handicapped, cost-benefit ratio of the service provided. The main innovation of this article is methodological by using a model that intents to be capable of verifying survey data 'robustness and classifying them in separate groups of strong data and weak data. The article is divided into 3 parts. The first presents the literature review on the subject. The second one develops the methodology used in the study. Finally, it presents the main findings and a brief set of business prescriptions.

Keywords

Public Police, Citezenship, Fitness Center Business, Architecture, Survey Methodology.


About the Article

Abstract, Keywords, Page Numbers, etc

About the Journal

Managing Editors, Indexing, Best Practices

About The Publisher

History, Partners, Conferences

Access the Full Article

Log-in to IABE to access full article

Search IABE

Search IABE's articles by Title, Author, or keyword

Contact Us

Send a message to IABE